The Facebook Algorithm: The Basics and How to Work With It

geralt / Pixabay Like all algorithms, Facebook’s collects a certain amount of data and analyzes it before stabilizing performance and delivering the best results. So, while your ad sets are in this “learning phase,” you may see fluctuations in performance, which might make it tempting…

How to Convert Videos Into a Lead Generation Machine

Ranking in search engines is getting harder by the day. The competition is high and ranking algorithms are getting complex every day. So it might be a good idea to focus your efforts on the second largest search engine in the world, YouTube. Before we…

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