Targeting Millennials With 3 Clever Automated Marketing Techniques

Most anyone in business agrees that automated marketing and CRM (customer relationship management) can significantly improve a company’s bottom line. It allows for the incorporation of a human touch into automation that boosts sales and improves customer satisfaction. But did you know that it also…

Innovation: Everyone’s Responsibility

Ask anyone in your organization to outline their responsibilities, and you’ll generally get the usual list—sales, marketing, employee benefits and other similar tasks. Innovation? Sorry, not on the docket. That’s somebody else’s concern. This can be a dangerous mind-set. We are living in a time…

3 Ways Business Owners Can Stay Motivated on the Journey

JoeBreuer / Pixabay Entrepreneurship is not for the faint at heart. While I used to believe that anyone could be a business owner, I’ve since realized that’s not entirely true. The truth is while in theory, it’s true, it requires a special kind of personality…

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