Genghis and the Modern Merchant

In the 13th century, when Genghis Khan made his devastating march through Jin China, he was preparing to follow his usual playbook: kill everyone. Literally, his management team felt the natural endpoint of conquest was genocide. Yelü Chucai gently nudged him to reconsider: “Genghis, buddy,…

3 Mind-Blowing Ways AI is Disrupting Mobile Marketing

Artificial intelligence (AI), perhaps the hottest buzzword of the current century, means different things to different people. For some, it’s an over-hyped tech trend that still has a long way to go before maturity. For others, it’s the force that drives so many established and…

How Current Workforce Policies May Affect Your Usage of Contingent Workers

It can sometimes be difficult to apply 20th century standards to a 21st century workforce. But that’s what the U.S. Department of Labor (DOL) and other agencies still do. Many of these laws were enacted during a time when remote work didn’t exist. Neither did…

What Makes For A Killer Digital PR Campaign?

The first decades of the 21st century witnessed a fast-growing population of internet users, thanks largely to technological innovations that allowed easier online access. To date, more than 3.75 billion people or more than half of the world’s population are online. The speed with which…

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