Why the “If You Build it they Will Come” Philosophy Fails for Ecommerce Businesses

Do you remember the 1989 class “Field of Dreams?” It was a great movie, but I have an issue with the famous quote “If you build it he will come.” Too many people used variations of this quote for running a business. A similar quote…

Low Sales? Use This Checklist to Figure Out Where You’re Going Wrong

Don’t let low sales dash your dreams. Use this marketing checklist instead to figure out where you’re going wrong. Yeah, it might take a little revision — or a whole lot — but if you’re serious about success, you can’t settle for mediocre any longer….

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