20 Killer Copywriting Tips for Startups

How to Create Stronger Customer Relationships and Sell More With Your Business Copy These copywriting tips for startups are designed to help you improve your messaging on a shoestring budget. When you’re launching, the budget is tight. Every fork in the road can potentially mean…

Content Marketing ROI: A $10K Customer for $1K Spend?

How do you predict whether a content campaign will be worth it? It’s a constant battle: executive leadership and check-signers won’t approve a marketing budget unless they can be assured of a Return on Investment (ROI) of X%. Marketing departments continue to push to develop…

What to Look for in a CRM Platform

How do you act on the data you have about your customers? That’s the problem that customer relationship management (CRM) tries to solve. There are lots of CRM tools out there, and it’s important to make sure you find one that’s suited to your needs….

9 Skills Every Successful Entrepreneur Needs

  “How do I know if I have what it takes?” This question plagues almost every entrepreneur – or would-be entrepreneur – at some point in their career. If you really want to be successful as an entrepreneur, you need to invest in yourself and…

3 Ways to Find Employer Brand Data Online

How do you measure your employer brand? That’s a question we get to ask a lot, and the answer seemed to differ every time. So we did some thinking. The final result is this little (or maybe BIG) project that we’ve been working on for…

SEO in 2018 – 4 Things to Consider

How to gain success with SEO in 2018 by engaging your target audience and he right kind of content. Technology improves at an amazing rate every year and it’s important to consider SEO for 2018. To keep a marketing website relevant and on top of…

How to Make Insanely Slow Times on Social Media Your Best Times

How to make insanely slow times on social media your best times There’s no reason to completely give up on your social media during the holidays. Like the gym in December, those quiet times can be the best times to get to know people better….

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