Know the Difference Between Micro and Macro Influencer Marketing

Audiences are looking for trusted brands who can not only meet their needs but provide high-quality value. You can achieve this by establishing a loyal following and customer base that is highly engaged in conversations on a micro level before moving into macro status. Personal…

How Siemens Attracts the Best Digital Talent

More and more businesses are transforming to meet the demands of our digital-centric world. Siemens is among many leading the push toward digitalization and they have had to evolve their employer branding efforts to meet talent and culture expectations. This week we’re with Chris Knorn, Siemens’ Global…

Copyright © 2018 MINDSCULPT.ME