How Can Brands Make Social Commerce Work?

The last few months and years we’ve seen a few significant changes in the social landscape. Think about this, when most of us started using social media, social networks were the place for updating statuses, sharing photos and keeping up with family and friends. Today,…

Why the Advantages of Multi-Cloud May Not Outweigh the Challenges

The time is ripe to take a fresh look at the advantages of multi-cloud. In the past 12 months, we’ve seen a huge increase in the number of our customers who use multiple public clouds – now more than 20% of our customers use multiple…

Digital Hotspots of the World, Unite!

free-photos / Pixabay Just three months after a major consortium of global telecommunication and technology companies under the auspices of 3GPP established a global standard for 5G New Radio (NR), the race is on for world dominance. The deployment of the fifth and final evolution…

5 Martech Milestones You Need to Take With You Into 2018

It’s the time of year when marketers commonly reflect on the past 12 months and gear themselves up for what’s to come in the following year. But as we prepare for 2018, it’s not just a case of focusing on ‘what’s new’. There are in…

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