5 Ways You Can Communicate Effectively in a Business Meeting

Free-Photos / Pixabay If you’re like most business professionals, the majority of your day is spent in meetings. Sometimes you can get a lot accomplished during this time. However, they are often ineffective. If you want to get more accomplished in your business meetings you…

Off-Page SEO: Your Most Burning Questions Answered [Infographic]

Off-page SEO is NOT just about backlinks as most people think. It involves your overall website trust, authority, social signals and many other things. Don’t just rely upon on-site optimization if you want higher rankings. Whenever you publish a new post or page, make sure…

Is Your LinkedIn Profile Dominated With Overused, Meaningless Words?

10 Most Overused Buzz Words in LinkedIn Profiles Every year LinkedIn publishes the 10 most overused words used in profiles. I find that when your LinkedIn profile is dominated with overused, meaningless words, we are not differentiating ourselves or our brand which means we are…

6 Hiring Mistakes Startups Should Avoid

Employees are the greatest asset a company has, but for startups, they’re also the most volatile. When you’re building out your team in the early stages, every single hire is a crucial one with the power to massively impact your business. In an environment where…

Who’s to Blame? 94% Chance It’s a System Failure, Not You

The problem is most likely a faulty system, taught Dr. W. Edwards Deming. People can’t perform better than the system allows Isn’t it nice when things just work? There’s something very satisfying about this commercial by Honda, a campaign launched in 2003 to promote the…

32 Mobile App Marketing Pre-Launch Activities You Shouldn’t Overlook

The pre-launch phase is arguably the most important step in the app marketing process. Typically, the first phases of your mobile app marketing strategy should focus on brand awareness and visibility. Here’s how you can you successfully market your mobile app to your target demographic….

Why Readability is the Number One Metric to Optimize for in 2018

If you’re like most marketing or communications professionals, content marketing is central to your strategy. And with good reason. In 2016, more than 198 million people downloaded ad-blockers. That number is only increasing as people feel more and more inundated by advertising messages. So you’re…

3 Signs Your Company Culture is in a Rut & How to Fix it

When it comes to company culture, even the most successful companies can find themselves stuck in a rut. But it can be difficult to tell when things aren’t working like they should be, and even more difficult to tell if your company culture is to…

How Do I Use Pinterest for SEO and Social Media Marketing? Tips for Success

In our final post for the Pinterest series, we’re discussing how to make the most of Pinterest for SEO and Social Media Marketing. If you need to catch up, you can check out the first two posts: What is Pinterest? And the Beginner’s Guide to…

How Virtual Assistants Can Keep Work from Taking Over Their Vacation

AdrienBe / Pixabay It’s pretty much a given that most people like to take vacations. They give people a break from everyday routines at home as well as needed rest and relaxation from work. What’s more, vacations offer stress relief and improved mental and physical…

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