SEO Best Practices for Small Businesses

Importance of SEO There is a lot of fuss over the term Search Engine Optimization. So much, that SEO has become a buzzword in many ways. But for those of us living and breathing SEO — that is to say, business owners who want their…

100+ Stores That Give a Teacher Discount

Teachers do so much for us, even spending their own time and money on classroom supplies. Many retailers recognize this selfless giving and want to help make things just a bit easier on teachers. Whether they’re offering discount travel, school supplies, clothes, or food, these…

How Virtual Assistants Can Keep Work from Taking Over Their Vacation

AdrienBe / Pixabay It’s pretty much a given that most people like to take vacations. They give people a break from everyday routines at home as well as needed rest and relaxation from work. What’s more, vacations offer stress relief and improved mental and physical…

How Changing Technology Has Catapulted Business Productivity

Business has changed a lot in the last few decades—so much so, that it sometimes feels funny to draw comparisons between the 1980s and 2018. You might wonder how people ever got anything done, especially when you look at how weak technology was back then….

5 Best Cold Emailing Tools For Your Sales Outreach

As much as you hate it, unsolicited outreach is an inevitable component of your sales process. Cold emailing is a cost effective strategy to introduce yourself to a prospective buyer and set up a meeting or to share a product demo. Unlike cold calls, emails…

How To Get “Seen” More Easily on LinkedIn

LinkedIn is moving in a much more visual direction, something fans of Instagram and similar networks are going to love. Any marketer worth his or her salt understands the importance of having great visuals on social media — and LinkedIn is no exception. Following in…

What Makes Employees Happy at Work

Sponsored by Jobbio So much of our lives are taken up with work that at the very least we should be able to derive some pleasure or reward from it. A salary isn’t enough, our jobs should challenge us, motivate us and ultimately contribute to…

Deutsche Bahn’s Talent Acquisition Strategy

This week we’re speaking to a global mobility company that does so much more than just operating trains. With hundreds of thousands of employees globally, Deutsche Bahn has recently launched a very honest employer brand campaign. We chat with Kerstin Wagner, Head of Talent Acquisition…

How to Improve the Most Vital Component of Your Recruiting Efforts

Sometimes we put too much emphasis on the shiny new HR Technology product or the trending social media site and assume that it’s the answer to our recruitment challenges. The truth is if you really want to make an impact on your recruiting strategies this…

The Rising Usage of Shopping Apps – Increasing Engagement and Sales Using Shopping Apps [Infographic]

Mobile apps have become so common so much that it is estimated that there are 493 million mobile apps downloads per day. But the big question is, “does my business really need an app?” well, the answer depends on so many things. Mobile apps can…

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