How to Write an Amazon Product Description that Ranks High in Search

With over 500 million products in stock, Amazon is the largest online retailer in the world. As a result, sellers have to compete against each other to get their products in front of as many people as possible. One of the best ways to do…

4 Steps to Effective Recruitment Marketing

Because of the reach and popularity of the online space, recruitment marketing has justified itself as a genuine candidate attraction tool, as well as a safe space to build your employer brand. And in what is a highly competitive market to find the best talent, recruitment…

10 Charts That Will Change Your Perspective of Amazon Prime’s Growth

70% of Americans with incomes of $150,000 or more who shop online have Amazon Prime memberships. Amazon Prime international customers will grow at a 56% compound annual growth rate (CAGR) between 2016 to 2018. Amazon shipped more than 5 billion items in 2017 with Prime…

Every Marketer Should Focus on These 5 SEO Tactics

For any online business today, it’s important to understand the meaning and importance of search engine optimization (SEO). SEO is crucial to survive and thrive in today’s competitive digital landscape. For the uninitiated, it’s a framework that needs to be followed by a webmaster to…

5 Reasons Why Indeed is an Employer’s Dream

Before 2004, searching for a job online was confusing and slow, you had to go to specific job boards who would only advertise for specific roles with specific companies. It wasn’t as open and accessible as it is today. There wasn’t any online job search…

The Growing Importance of Same Day Delivery for Online Consumers [Infographic]

About 10 years ago, the concept to same day delivery, where a customer makes an online purchase and goods were delivered to the customer on the same day, was almost non-existent in e-commerce. However, technology has rapidly improved making e-commerce shopping more efficient, faster and…

How will Recruiters be Affected BEFORE GDPR Becomes Law?

AI, Chatbots, GDPR, Google Hire – all looking to “disrupt” the recruiting sector / online processes.  We’ve yet to really get to grips with any of them… but our initial instincts have been a little of “run for the hills” and “Quick! Get on the…

7 Tips for More Effective Online Marketing Copy

StockSnap / Pixabay You know you need to up your online marketing game in the new year. One of the best ways to do that is to take your copy to the next level. However, copywriting is not something that just comes naturally to everyone….

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