Forecast Accuracy, Peeling The Onion

Meditations / Pixabay We are barely a week into the New Year, but yesterday I found myself in a conversation with an executive team about the forecast. They were looking at the January forecast and starting to think about the quarterly forecast. Sales executives are…

Moving From Selling as an Art to Selling as a Science

StockSnap / Pixabay We seem to be approaching or passing the tipping point where leading sales practitioners view successful selling as a disciplined, focused, engineered approach to engaging and creating value for customers. Stated differently, moving more toward selling as a science. I hope the…

How to Keep Employees Engaged with Your Business

12019 / Pixabay We talk about customer engagement all the time. But what about keeping your employees engaged? While you definitely want to make sure your audience remains interested in your brand, it’s also important to encourage employee engagement. Otherwise, you could end up floundering…

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