How Brands Are Using Humor to Show Personality and Gain Trust

It’s all about trust. As consumers, it appears we are losing trust in the brands we buy from. With the rise of fake news, post-truth, the recent Facebook data scandals and the brand safety issues surrounding YouTube, this is all hardly surprising. So, what is…

4 Reasons Why Your Social Media Marketing Needs to Be In-House

In response to the shift in customer demands and the rise of digital, organizations’ social media strategies have become central to marketing success and the ability to reach your target audience with relevant content has never been more important. Needless to say, the social media…

These Are Most In-Demand New Collar Job Skills Right Now

New collar opportunities are on the rise, and some of them are in jobs you might not have expected. This shift in the labor market is so new that many workers don’t quite know how to respond to it yet. We’ve offered general advice before,…

How to Find the Best Candidates for Remote Roles

Remote working is on the rise, with predictions that 50% of all workers will be doing their jobs remotely by 2020. There are, in fact, many companies that are completely remote. Sara Sutton Fell, CEO of FlexJobs, doesn’t think half the workforce will be 100%…

Top Issues with Blockchain Security

Thanks, in part, to the explosive rise in interest in Bitcoin and other cryptocurrencies, blockchain technology has been increasingly praised, promoted, and questioned by leaders of dozens of different industries. Blockchain is a versatile technology, capable of being used for many industries. Its most important…

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