How to Use Acronyms Effectively in Your Content Marketing

As the world has become digital, acronyms and abbreviation has become a staple in texting, social media and more, even appearing on phone cases, necklaces and other statement pieces. While reducing the number of words you type can save time, it can also leave your…

How Twitter and Facebook Messenger Bots Are Changing Social Media

Facebook and Twitter are two of the biggest and most high-profile social networks in the world, but they’ve taken very different approaches when it comes to handling bots on their platforms. In this post, we’ll look at the ways bots are changing both platforms, as…

Leverage Social Media’s Influence to Reach More Targeted Customers

There is no doubt that in today’s world we are always almost connected. Social media has formed an extension of the ways that we connect with people, and its reach has been truly incredible. With the latest developments in the ways we used social media,…

What Role Does Storytelling Have to Play in Employer Branding?

Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics, or embellishment. We’ve heard about the power of storytelling – but how does it fit into your employer brand strategy? Bryan Adams is the CEO & Founder of Ph.Creative, an employer…

How to Simplify Social Media with Automated Marketing

Social media marketing campaigns are easy to manage at first. You have few accounts, few followers, and just enough content to keep your page active. As your campaign matures, it gets harder to keep under control. At some point, you’ll realize that you don’t have…

Social Media Trends To Capitalize and Put Into Practice

Social media is a powerful asset for any business. Leveraging current social media trends allows your brand or business the opportunity to boost online visibility, engage your target audience, and increase touch points that lead to conversions. Are you still on the fence about the…

Here’s Which Social Network Has The Best Community For Your Business In 2018

When it comes to Social Media, there are always moving parts, and changes in the way they work, and how they are used. Just this week, a new social platform by the name Vero hit the headlines for growing to three million users (from under…

What Role Does Social Media Play in Employer Brand?

Social media and employer branding go hand in hand nowadays. It affords businesses of all sizes the ability to showcase their culture, their people, and more importantly, their employer brand. Don’t believe me? Here are 10 of the best employer branding practitioners around to explain why social…

6 Reasons Why You Need A Social Media Strategy

Trying to build a brand on social media without a defined social media strategy can be really counter productive and a waste of time. You’ll find yourself just posting to post, with no rhyme or reason which leads to seeing no return from social media…

No… A Social Media Post Can’t You Make Money… and Here’s Why!

Today I want to talk about social media. One of the questions I get all the time is, how do I post to make money? My answer today is, no, a social media post will not make you money, and here’s why. What I’ve Learned…

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