Why Inclusion is Important to Employee Advocacy

Employee advocacy is a term used to describe promotion of a brand by its employees. Why is inclusion such a key ingredient to a successful advocacy programme? We’ve had a chat with Charu Malhotra who has over 13 years in-house experience in global Talent Acquisition strategy & Employer…

Why is Your Sales Team Falling Short? (And What Can You Do About It?)

I’ve said this before, but it bears repeating: There is no such thing as a product that sells itself. If you want to move product—if you want to generate revenues—you need a sales team willing to connect and close deals. But what happens if your…

Digital Advertising Trends in 2018 [Infographic]

From being a traditional industry that used to depend on channels such as radio, newspaper, magazine, and print ads, the advertising landscape has greatly evolved over the last two decades and is now a sector that is heavily reliant on digital technology. This comes as…

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