How to Test Your Business Idea Before Wasting Time and Money

As a business owner, you need to test your business idea before wasting time or money. The problem is several business owners get excited about something and fail to do the groundwork. A few weeks or months go by and then they realize they’ve wasted…

If Amazon Is Doing It, I Should Be Doing It Too, Right?

josemiguels / Pixabay “If in doubt, do it like Amazon. They test everything so they know what they’re doing.” Have you heard this one before? Have you said it? Have you believed it? It sure sounds like good common sense. Too bad it’s a horrible…

3 Ways To Test Product Ideas Using Social Media

Have you considered using social media to test your latest business ideas? When I listen to most of my clients talking about social media, they are so focused on selling to the masses that they forget they have access to a focus group most marketers…

Copyright © 2018 MINDSCULPT.ME