12 Questions Session Owners Must Answer Before Their Next Customer Advisory Council Meeting

In talking to various customer advisory council (CAC; also known as a customer advisory board or client advisory panel) managers and session owners about their next meeting, they are often eager to tell their members the latest developments within their companies or present the latest…

How Businesses Can Personalize the Customer Experience with Messaging Apps

Remember when social media became a thing? The various platforms acted as windows into the lives of our friends, family members, acquaintances, and in many cases, even strangers. Social media allowed us to share insights and snippets into our lives in ways that we hadn’t…

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