Recruiting for Development: Why We Shouldn’t Look for the Purple Squirrel

We all look at the opportunity of finding the purple squirrel when recruiting. This is obviously an ideal outcome for any employer, recruiter, and hiring manager. However, what if there was greater value in hiring for development? In this current day and age, we know…

Networking Can Make Or Break Your Career [Infographic]

When was the last time you attended a networking event? These are events that usually take place after work on a Wednesday evening near the center of town. Complete strangers walk in, nervously make small talk with maybe one person, throw down a pile of…

Facebook: It’s Complicated

I realized that Facebook would be a gamechanger for marketing when I joined. As with most folks, I added the information that I was comfortable sharing. For example, I indicated that I was a bird watcher and artist. When I opened my news feed and…

6 Hiring Mistakes Startups Should Avoid

Employees are the greatest asset a company has, but for startups, they’re also the most volatile. When you’re building out your team in the early stages, every single hire is a crucial one with the power to massively impact your business. In an environment where…

Genghis and the Modern Merchant

In the 13th century, when Genghis Khan made his devastating march through Jin China, he was preparing to follow his usual playbook: kill everyone. Literally, his management team felt the natural endpoint of conquest was genocide. Yelü Chucai gently nudged him to reconsider: “Genghis, buddy,…

Turn Hurdles into Opportunities by Understanding the RPA Challenges Facing SMBs

Enterprises are experts at gaining media attention when it comes to any new, exciting system or process, but the largest impact of business-positive technologies is often felt by small and mid-sized firms. The latest buzz to live in the big business space is Robotic Process…

How Philips Built an Employer Brand from Scratch

When Lisa Chartier started the employer branding team at Philips she was flying solo. Over time, she built up a strategic function that now spans the globe. She’s the Global Employer Brand and Recruitment Marketing Lead at Philips, and we sit down with her to…

Here’s Which Social Network Has The Best Community For Your Business In 2018

When it comes to Social Media, there are always moving parts, and changes in the way they work, and how they are used. Just this week, a new social platform by the name Vero hit the headlines for growing to three million users (from under…

4 TED Talks That Will Make You Delete Your Social Media Accounts

Remember when Facebook was exclusive to college campuses? It’s hard to picture, right? It seems like millennia ago. Now, with over 2.2 billion users worldwide, Facebook is as ubiquitous as your morning coffee. Add in Instagram, Snapchat, Twitter, and YouTube, and you start to wonder…

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