The Four: Zhavia Beats Ash Minor In Comeback Battle With Cover Of Cardi B’s ‘Bodak Yellow’

In the second comeback battle, Ash Minor delivered a cover of “When I Was Your Man” by Bruno Mars. Ash, who played guitar for his performance, was one of the original Four. Zhavia sang “Bodak Yellow” by Cardi B. Zhavia was one of the contestants…

Peer to Peer Relationships: Inside Sales and Field Sales

When we talk about modern-day sales cycles, we hear a lot of challenges. Just about every sales rep will tell you that the sales cycle is getting increasingly complex. With the continuous advent of new technology, leadership teams have more visibility and insight into how…

Best Practices For Using LinkedIn in 2018

Long gone are the days when B2B buyers were forced to rely just on information provided by you… the salesperson. Buyers have access to information like never before. Consider this: The Corporate Executive Board (CEB) found that buyers are 57% of the way through the…

15 Tips for Writing Quality Landing Page Copy that Converts

Templune / Pixabay Quality landing page copy can be one of your strongest assets when it comes to attracting new leads for your business. It’s a way to capture and grow your audience, and further build up your business. Simply publishing anything in that space…

How Do You Hire a Front-End Developer?

A front-end developer is responsible for creating all the customer-facing features of an app—no easy feat, when you consider that the front-end is the summation of All of the mocked up designs, the UI/UX strategy, the information architecture, interactivity, and the goal of the functionality…

Philanthropy Under Pressure in the US

When Alexis de Tocqueville visited North America in 1835, he noticed something unique: its capacity to nurture “the spirit of association.” In a now oft-cited quote from his seminal Democracy in America, he said that when citizens are able to associate freely “they end up…

Get a 10X Increase in Conversions by Addressing this One Core Concept

There was a time when you could gate an infographic behind a form and gain conversions. That ship sailed years ago and it’s been incredibly challenging to use them as a source of lead generation ever since. This could be for good reason. They’re so…

How to Navigate Your Pursuit of Some Great Reward

PublicDomainPictures / Pixabay It’s that time of the year when most of you may have or may be getting into a performance review interview. It can be a daunting exercise, however, if done right, it can actually be beneficial for both you and your manager….

5 Martech Milestones You Need to Take With You Into 2018

It’s the time of year when marketers commonly reflect on the past 12 months and gear themselves up for what’s to come in the following year. But as we prepare for 2018, it’s not just a case of focusing on ‘what’s new’. There are in…

Copyright © 2018 MINDSCULPT.ME