Digital Marketing and The Internet of Things: 5 Steps to Success

The Internet of Things (IoT) is changing the way we live. It makes the world more connected and more intelligent. This results in a more convenient life and modern era. New devices are being introduced to connect and automate. It also transforms digital marketing. With…

5 Ways to Avoid Employee Absences During the World Cup

The FIFA World Cup only happens once every four years, so it’s a special occasion for many.  The 2014 World Cup in Brazil saw 131 million working days lost as people skipped work or stayed up late to celebrate (or commiserate) their team’s performance and consequently…

What Role Does Personalization Play in Employee Wellness?

If everyone’s needs were the same then the world would be a very boring place. In fact, it’s very rare that any two people like exactly the same things all the time. The same can apply to employee wellness programs. While most companies will agreeing…

Digital Marketing Versus Social Media: What’s the Difference?

geralt / Pixabay Digital takes the cake in the modern marketing world and social media is an important slice. But, they’re not entirely the same thing. Digital marketing is a cool Generation X who knows the ropes of the internet and how to market your…

Life After Getting Fired: Executives Can Get Their Careers Back on Track

There is no question that getting fired can be a life-changing moment. It can turn someone’s world upside down. The daily routine, the interactions, the successes, the stresses and the paycheck are suddenly gone. Questions of “What do I do now?” emerge, and worries can…

3 Ways Businesses Can Build Trust with their Remote Workers

In today’s hyper-connected world, employees don’t have to be in the office to be productive. Many companies have identified remote working as a viable option to hire the best staff. Tech companies, always ahead of the game, have been doing this for years. In fact, 36%…

B2B Blogging Trends We Expect to Die Out

Content shock and content saturation are real in the world of marketing. Even as far back as 2014, Mark Schaefer was discussing content shock and the repercussions. Content shock is “when exponentially increasing volumes of content intersect our limited human capacity to consume it (Source)….

How to Identify and Tackle Hierarchy in the Workplace

The office pecking order seems like an age-old concern, especially in a world where diversity, gender equality, and employee rights are so openly discussed – and in many businesses promoted – but new research from Citation HR has found that hierarchy in the workplace may…

7 Undeniable Risks You Need to Pay Heed to When Launching Your eCommerce Business in 2018 [Infographic]

World over, the fabric of the eCommerce industry is struggling between the wrap of 4 billion people who have access to the internet and the weft of ever-growing online fraud. Don’t you think online fraud is a blemish on the fair face of eCommerce industry?…

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