It is a presentation on the CSR initiatives taken up by AMUL Please note that the presentation (ppt) does not contain the initiatives in detail. Csr of amul. 1. By AA AAKANKSH BHOIR (06) RAMESH MOOPANAR (32) RITESH SHINDE (42) N NITESH SRIVASTAVA (47) ANKIT. Corporate social responsibility (CSR) has been defined as the commitment of business to contribute to sustainable economic development.

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Corporate Social Responsibility, The Amul Way

Typically in business, what gets measured gets managed, and as long as the right metrics system is created and data is tracked accurately, almost any environmental CSR initiative can yield positive results. ARDA has significantly helped in managing the livestock of farmers thereby their income, livelihood and quality of life.

What do I need to do? Each centre is equipped with an electronic milko-tester for testing dsr of milk, automatic weighing machine for weighing of milk with data processing facilities. After flag hoisting ceremony, the tree plantation activity was executed by the producer members.

Corporate Social Responsibility, The Amul Way

This effort has motivated greatly children to excel in their studies and spread education in amyl areas. It is a Union of primary village co-operative societies within a district. It serves the farmers through a network of Liquid and Frozen Semen Centers. For better coordination and sustainable success, Teams have been formed at various levels. The generic fsr is characterized by an interchangeability of products. Member Unions were informed about the programme and channels of procurement of saplings, almost six month before to scheduled date of programme.

As a part of milk production enhancement programme and improve cattle breeds of farmer producers Amul initiated various development programmes.


Further, “Amul Green” movement has also been awarded by International Dairy Federation for best environment initiative in the “sustainability category” during the 4th Global Dairy Conference held at Salzburg Congress Center, Austria on 28th April, During this visit they are shown dairy plants, their upkeep, international standards of hygiene and quality; the practices adopted for clean milk production, and above all the cooperative philosophy.

It has developed in-house modules for training and competence building to improve and up grade of their knowledge; communication skills to understand the customer, be responsive to customer requirements, and communicate clearly for trouble shooting of problems. The voluntary compliance of social and ecological responsibility of companies is called Corporate Social Responsibility CSR.

The information submitted is true and original to the best of my knowledge.

CSR Initiatives

The plant today manufactures following products: The dairy cooperatives have been able to maintain democratic structure at least at the grass-root level with the management committee of the village level unit elected from among the members in majority of the villages. This email address is being protected from spambots.

Next day after the programme on a post programme press note was prepared giving details of the programme celebrations along with photographs. Their relentless effort in improving their socio-economic conditions ultimately brought their working as a model for dairy development programme in our country — popularly known as Anand Pattern.

If we can transplant the spirit of Anand in many other places, it will also result in rapidly transforming the socio-economic conditions of the rural areas and in our achieving the objective of a socialistic pattern of society.

By focusing on producers with small resource bases — animal and land holdings in potential milksheds, Operation Flood strived to generate a flood of milk in the rural areas and create amhl flow into the cities.


This has been possible due to its state-of-art cattle feed plant which produces more than Tons of cattle feed daily. A member can pay up this loan by getting Rs.

Csd are the requirements to become a member of the society? Similarly camps are organized in Amul Dairy Campus wherein employees and their family members join in donating blood.

Men concede that those women should have a say in how this money is to be spent. Amul has been the first dairy in India to get accredited with certification of ISO A partial summary of such strategies csrr been outlined below and reflect best practices in the implementation of successful CSR programs designed to drive improved operational performance and net positive ROI.

Every function involves human intervention: This programme aims at review of internal audit on Quality Management System and Cleanliness of Dairy Crs Societies for continuous improvement. Amul has prepared a model low-cost toilet block that costs Rs.

The results are used for screening hygiene status at the farm level. The Three Tier Structure: The co-operative is also sometimes referred to by the unofficial backronym: Competency Building Module of the GCMMF is meant to infuse professional cssr skills by making the distributors and their salesmen aware of latest sales management tools and techniques; enhance their knowledge of products; positioning and segmentation strategies for various products.

However, real pool consist of 3. In year and in yearin mass tree plantation programme around Abu to bring a value based approach in development process. Click Here For More Details.