Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising. The founder of the McDonald’s hamburger chain tells of his early business ventures and his success in developing a single restaurant in Illinois into an. A replica of Ray Kroc’s first McDonald’s franchise 14 April, is seen in The film is based on Kroc’s memoir Grinding It Out: The Making of.

Author: Shashakar Dilrajas
Country: Burma
Language: English (Spanish)
Genre: Art
Published (Last): 7 February 2007
Pages: 312
PDF File Size: 20.61 Mb
ePub File Size: 17.16 Mb
ISBN: 507-4-50978-551-7
Downloads: 14928
Price: Free* [*Free Regsitration Required]
Uploader: Shakarn

Ray KrocRobert Anderson.

Grinding it Out : Ray Kroc :

I would like to get a better sense of this man from the perspectives of others. He was more focused on making McDonalds the best it could be then making it better. Ray Kroc says that he declined to do that, because you have to compromise your beliefs in politics and he refused to do that. This was kind of fun. Follow Us on Facebook. I am very impress Ray Kroc believed in the McDonald’s fast food restaurant and took it beyond any expectations that the McDonalds brothers could have imagined or planned to go with it.

The guy that started it as a big enterprise, Ray Krok, was in his 50s when he got going.

Kroc visits the restaurant in I personally value the corporation and the principles that entail its management, Fascinating corporate success story and fascinating man! The complication with this partnership was that Earl Prince’s multimixer was contracted to the Paper Cup company Kroc worked for. This machine changed his life, the life of Americans, and the American culture forever. But where does this stop? Jan 05, Geoff rated it it was amazing.


Grinding it Out : The Making of Mcdonalds

McDonald’s was more than just a restaurant that sold 15 cent hamburgers; it was a way of life for Ray Kroc, and soon enough he made it grindiny way of life for the majority of Americans. Goodreads is the world’s largest site for readers with over 50 million reviews. See 1 question about Grinding It Out….

More summaries and resources for teaching or studying Grinding It Out. So the book starts gfinding a bunch of strange stuff from the early part of the century. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries.

Grinding it out: the making of McDonald’s – Ray Kroc, Robert Anderson – Google Books

Ray was an average American who simply worked at his goals until he attained them. Bu It could have been that because this book was written 30 years agobut the style was not what I expected.

Kroc goes into business with Earl Prince. Apr 16, Amanda rated it it was amazing. I personally value the corporation and the principles that entail its management, I now understand how did they come up. Just a moment while we sign you in to your Goodreads account. Hamburgers, fries, and beverages were prepared on an assembly line basis.

Is there a book out there that presents an alternate perspective on Ray Kroc? I would drive down to Des Plaines each morning and help get the place ready to open. It simply amazes me that he started MCDonalds raay age 52 and in 25 years had over stores and 3 billion in sales.

When Ray Kroc wrote this book back inkrroc was optimistic about the growth of McDonald’s’ breakfast. For all the stories about his helping to clean McDonald’s parking lots, you also hear about his chewing the head off those who disagree with him. When he started getting calls from restaurant owners who wanted the mixer that a pair of brothers had out in California, he visited the guys that were providing him so much business. He met her while she was playing organ at a dinner party He does not claimed to do the right thing.


I admire Ray Kroc for remaining ‘green’ in his thinking and seizing a business opportunity at He was openly told his quest to married a married woman! I tend to think of McDonald’s as providing cheap, nutritionally deficient food served hrinding adults who work several low-paying part-time jobs to make ends meet.

And thus the first and arguably the most successful franchise system was born. If you believe in gridning, you’ve got to be in it to the ends of your toes. Back in Chicago, Kroc decides to only sell paper cups and only play the piano for pleasure p. Very interesting because he do shares his values and what he believes in. Very delightful to read! I had proposed 2 percent.

The story gfinding how he discovered potatoes had to be ‘cured’ krov get the wonderful taste was genuinely fascinating. Feb 25, Leslie Goddard rated it really liked it. And without the cult of personality that will plague Apple CEOs until the end of time.

But Harry’s line of thought had this annex: In the end Ray Kroc became a very wealthy man but you get from this book that he didn’t really care too much about that.